Performance, Presence & Profitability

To have a successful presence online, you need to have a consistent way to attract attention from customers and a reliable site to drive traffic to.

Here are 3 tips for each to make sure your site is fully optimized to attract large amounts of traffic and ensure your hardware can handle all these visitors.

Attracting Customers:

Mobile Advertising – We’ve reached a tipping point where if you’re in business online, you NEED to advertise on mobile devices.

Google Insights makes it incredibly easy to setup an account and get your feet wet in mobile advertising without spending a fortune.

If you simply don’t have time to learn another new ad platform this is something that can be outsourced as well.

SEO – No SEO is not dead, in fact, it continues to drive the majority of traffic for many of the most successful companies online today.

Due to the complexity surrounding all the software updates Google has implemented over the years, we strongly recommend an SEO team with experience handling these situations to make sure you’re protected in the future.

SEO still has some of the highest ROI’s for your marketing dollar spent compared to any other strategy.

Retargeting – AdRoll is the leading company for retargeted ads online. You may have noticed you checked out a certain product at some point that you didn’t buy.

All of a sudden, that product is being advertised on nearly every website you visit! This is the beauty of ad retargeting.

This strategy allows you to gently remind your potential customer of you product, and makes them more likely to buy from you at a later point in time.

Website Reliability:

Hosting – It is critical to make sure the hosting plan you choose has a significant amount of space to accommodate the traffic to your site.

There are too many horror stories of people using a cheap hosting providing, have one of their videos/posts go viral and then watching their site crash due to overwhelming traffic.
IT Support – Making sure you hire a well respected IT support team can make your life infinitely easier than using individual freelancers to save a few bucks.

You want people who are familiar with your website and your systems who can make changes without sacrificing much in the way of “down time” for your site.

Cooling Systems – One of the leading causes of computers crashing, shutting down unexpectedly is overheating. This can also lead to damaged hardware.

When you use your computer to run your business, you need to make sure it functions properly at all times so you don’t lose out on any potential revenue.

Investing in a high grade cooling system will ensure your computer is fully functional and protected against any long-term hardware damage.

 

 

What Kind of Computer Should I Buy?

So you’re reaching that point where your computer is reaching the end of it’s life and your seeking an upgrade. This question of which one to buy is a question we are asked by our clients often. Alot depends on what you will be doing. Most of our clients are small business owners and residential folks. We have seen the needs of these professionals and non professionals across the board.

Most of the time, people don’t really need an expensive all powerful PC that they are only going to be using about 30 percent of it’s power. But you do want to have the most reliable components so you can have a peace of mind knowing your most sacred data is safe. Style is also a consideration when choosing a computer. Some clients want a laptop. Others want a small form factor desktop PC. We have clients who have needed something even more reliable like an industrial PC. These are designed to be extremely reliable and are typically used when you need to make sure your business is running with as close to 100% uptime as possible. Server racks, redundant array hard drive options, and rock solid power supply options are within this type of class.

To choose your best platform, it is best to decide on what your needs are based upon first. Allow yourself a little room for future growth and stability. Software is always changing and the demands on hardware can becoming straining if you go too small. In the end, you want a computer that you can feel comfortable using that will allow you to continue working on your bottom line and less on your maintenance needs. Making the right choice will give you peace of mind in the long run.

RMCN Credit Services Can Repair Your Credit

Are you in need of fixing your credit score? As a supporter of small businesses, we found a company who specializes in repairing credit scores.

They have their own patented process for improving credit scores. The company is based out of USA, has over 50 employees, and has been in business for over 10 years.

You can check them out on LinkedIn here: RMCN

What is Cloud Computing?

There is a buzz phrase that has been going around in recent years that you may have heard. “Cloud Computing”, or “In the Cloud”, or even “Cloud Based” is what you may have heard. But you may not know exactly what it means and you find yourself asking, “What is Cloud Computing“?

Simply put, Cloud Computing is a service where you store and access your data online. You can also run programs online without the need to install any software on your computer. These services are provided “In the Cloud”.

Here are a few examples of Cloud Computing scenarios…

Email: As we add smartphones, tablets, and other devices, we want to be able to access our email from one central location. Web based email is stored on a server and multiple devices are able to access those servers anytime, anywhere in the world.

Documents: Microsoft Office has been a widely used office document program for years. Typically, all office documents and data are stored on a person’s hard drive. Accessing this data away from the computer that it resides on is difficult or sometimes impossible to do. Moving these documents into the cloud makes it easily accessible anywhere anytime. Google Docs is one example of an Office service that allows for cloud computing for office documents.

Data Backup: Storing your important data online is becoming increasingly essential. Sure, we can all back up our important data on an external hard drive, but how many of us actually do? When moving this service to the cloud, automatic backups can be scheduled and you never need to worry again whether you have those important files saved when emergency strikes.

Today, and moving forward, there are many Cloud Computing services that are popping up around the world. Popular services like Amazon Cloud, Spotify for music, Google Docs, Google Music, and Apple’s iCloud will continue to improve over time. These services also make our lives easier because they offer the ability for us to access our data and enjoy the services from virtually any device, anytime, anywhere.

For a more detailed explanation of what Cloud Computing is and some Cloud service providers, you’d do well by taking a look at Top10CloudStorage.com

Windows Mobile 7 to Debut in June 2009 Now… Maybe

windows-mobile-7-theme The much anticipated next release of Windows Mobile platform OS, Windows Mobile 7 has now been pushed back from January 2009 to June 2009, according to CNET this week.

If you’ve been waiting to see how the next release for Windows powered Smart Phones is going to do against the competition, you’re gonna have to wait a little longer.  Microsoft, commonly known for software delays, will be playing the catch up game, as the world watches Apple’s new iPhone 3G continue to dominate in style and design. 

g1 Meanwhile, a new player on the market, Google, will be debuting their new software, Android, on T-Mobile’s phone, the G1.  Release date is set for October 21, 2008.  The G1 phone is 3G compatible.  While first reviews of the phone aren’t terribly convincing that the phone will be a success, one positive note is that the response times are quick. Google’s software is open source which opens it up to have many ways of accomplishing tasks.  This also means we’ll be seeing many 3rd party applications developed to run on the phone. Let’s just hope those apps are easy to install and "play well" with others.

What are your thoughts?

DVD Cloner 5

If you’re looking for a good easy program to make copies of your DVD’s, DVD Cloner V does the job.  This program will copy virtually any DVD including Disney movies.  Everything is included in your download after purchasing.  There are no further tools to search for on the web to make this product work with your current DVDs. 

When you purchase today, there are some other free downloads to use for converting your movies to MPEG and iPod formats.

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Download today!

Use Microsoft Word to Post To Your Blogs

Looking for an offline tool to publish to your blogs? Why not use Microsoft Word? In Microsoft Word 2007, just click on the Windows Logo and choose New, then New Blog Post. You’ll be prompted to register for a blogger account. Choose Register. You’ll then have the option to register to whichever blog format you currently have on your website. After you input your login credentials, you’ll be taken to a blank blog entry page in Word. All the familiar Word editing tools will be available to you. No HTML required. While PC Optimized prefers using Windows Live Writer as an offline blog publishing tool, we thought our readers would like to know that it’s just as easy publishing to a blog using Microsoft Word. Happy Blogging.

WebWatcher – The Best Internet Monitoring Software?

Parents often ask, "How do I monitor my children’s web activities and protect them from online threats?".  Some of our small business clients are asking the same questions, but for their employees.

So, how does one monitor the internet and keep safe from bad sites?  There are alot of software products in the marketplace to help with this.  We will soon do reviews of some of these products and post them back here for your learning.  In a nutshell, as far as

web monitoring software,

we’ve been given the attention to WebWatcher.

This program runs quietly and goes unnoticed.  It has the ability to block websites, filter for bad keywords, and stop certain programs from running. All handled by your own web interface, of course.  This solid software is controlled by a web interface, which means you are able to track usage, turn programs, websites, etc. off and on all from the convenience of wherever you are. You don’t need to be on the computer that you’re trying to monitor in order to customize your needs.

WebWatcher is not free, but it will be the best money you’ll spend on a monitoring solution.  It comes with a 5 day guarantee. If you don’t like it within 5 days, you’ll get your money back.

Our clients are telling us that this software works. It has brought peace and security into their minds.  As a computer company, we are happy to find solutions for your peace and comfort.

Stay tuned… in the near future, we’ll bring you more great software that will help you accomplish your goals of safe and secure internet browsing.

XP Service Pack 3 RC2 Has Landed

For those who who have Windows XP, there is a new service pack for download.

"Windows XP Service Pack 3, Release Candidate 2
Available now, the very latest build of SP3 for Windows XP includes all previously released updates for the operating system, similar to previous service packs. It also includes previously released updates to the latest versions of some system components, as well as functionality for improved compatibility with Windows Vista. The application to enable the XP SP3 RC2 download can be found at the Microsoft Download Center. Running this application on a machine with Windows XP Service Pack 2 will enable Windows Update to offer XP SP3 RC2 to that machine."

Can Windows Vista Use 4GB of Memory?

4GB RAMSo, you just bought that 4GB RAM combo deal and you put it into your computer because you want Windows Vista to run faster right?  You fire up your computer and immediately go to your system properties to see your new 4GB.  Wait? It’s only showing 3.06MB.

“What’s up with that”, you ask?

Then, almost as if instinctively, your next question is: “How can I get use of ALL of my 4GB?”

This is when our phone usually rings.

We’ve been down this road before, and I’ll openly admit I don’t know everything about computers. In fact, please allow me to be loose on knowing some things.  I can’t possibly keep up with every rapid change in the computer industry. Only few people I know can.  In fact, I think I really only know one person and even I can throw him for a loop sometimes with my limited findings.

However, I do know about the 3 GB limit with 32 Bit Operating Systems.  I don’t get into all the nitty gritty details of most things.  I’d rather leave that to people like Dan. Follow his link for a more thorough explanation. It has all the information you’ll want to know about 32 bit and 64 bit OSes with RAM limitations.